B2B content marketing · Writing · Podcasts

Work with Mark.

Good content starts with understanding what you do and why it matters to the people you want to reach.

I help businesses turn their knowledge and ideas into clear, useful writing. Blog posts, web pages, newsletters, case studies, ebooks. Content that sounds like you and gives your audience a reason to keep reading.

I also help turn conversations into audio and video podcasts, and longer recordings into short segments for social promotion.

Let’s talk about your project

How I can help

From an idea to something worth sharing.

Writing

Blog posts and articles. Website copy. Newsletters. Case studies and ebooks. I take the time to understand the subject, the audience, and what each piece needs to do.

Editing

Have a draft that needs work? I help find the point, improve the structure, and bring the language closer to your brand’s voice.

Audio & video podcasts

I can help with podcast editing and production, starting with suggestions for the right audio and video equipment and setup. I use Descript to run remote interviews, then edit and produce the content. We can also turn longer audio and video recordings into short segments for social promotion.

Content strategy

Sometimes the first question is what to write. I help you think through topics, formats, and editorial direction so the work has a clear purpose.

A little background

I’ve been on the marketing team, too.

I spent two decades in a corporate career before starting my freelance business in 2021. Much of my marketing work has been in business travel, helping explain services and ideas to the people who need them.

That experience shapes how I work with clients. I want to understand the business behind the brief, the people reading the content, and the voice you’ve worked to build.

Human creativity. Useful tools.

AI is part of my process.
So am I.

I use AI as a collaborative partner. It can help me explore an angle, organize ideas, work through research, or get a first draft moving.

Then I work through the piece section by section. I edit and rewrite for tone, clarity, and brand voice. I check facts and verify links. I make the decisions about what belongs in the finished work, and I’m accountable for what I deliver.

The aim is to make something useful and recognizably yours. Understanding the subject and making thoughtful choices are still my job.

More on how I think about AI and creativity

Let’s talk

What are you working on?

Tell me a little about your business, the content you need, and any timing you have in mind. If you’re still figuring out the brief, that’s a good place to start, too.

Connect with me by email at inquiries@rockandrollreclaimed.com or on LinkedIn.